[Battle of the Brands] Globe vs Smart: Which Mobile Network Reigns Supreme?

Venus Zoleta

Venus Zoleta

Last updated June 15, 2022

It’s either you’re a Globe user or a Smart loyalist—that’s the reality for many of us. After all, these two telecommunications juggernauts are the only ones dominating the game.

Globe Telecom, which is owned by the Ayala Corporation, is undoubtedly one of the biggest and most profitable companies in the country. As of 2021, it has more than 86 million subscribers.[1] PLDT-owned Smart, on the other hand, trails behind, racking up over 71 million users last year.[2]

But things are certainly about to change with the entry of DITO Telecommunity, the third major telco player. It has already launched its mobile data, 5G home WiFi, and basic text and call services.[3]

For now, let’s just focus on the duopoly of Globe and Smart. This edition of the Battle of the Brands will compare the two networks’ prepaid and postpaid mobile services. Moreover, this comprehensive Globe vs Smart guide will help you decide whether it’s much wiser to stick to your current network or make the switch.

We’ve also looked into the travel SIM packages offered by these companies to help OFWs/balikbayans and foreign tourists decide which service is much better for them.

Globe vs Smart Prepaid Services

globe vs smart - Prepaid Services

As a regular consumer, you’re surely wondering which network offers the better prepaid service. Of course, you’re going to determine it through the rates and corresponding bundles of Globe Telecom vs. Smart Communications.

Prepaid Rates

ServicesSmart Prepaid RatesGlobe Prepaid Rates
Calls to the same network₱6.50 per minute (including TNT)
  • ₱6.50 per minute (Globe to Globe)
  • ₱7.50 per minute (Globe to TM)
Calls to another network₱7.50 per minute₱7.50 per minute
Calls to landline (nationwide)₱7.50 per minute₱7.50 per minute
International calls$0.40 per minute$0.40 per minute
Text to the same network₱1₱1
Text to another network₱1₱1
Text roaming₱20 (but rates may reach up to ₱30 depending on the country)₱20 (Asia, Middle East, and America) / ₱25 (Europe and Africa)
Mobile internet
  • No default charging for prepaid.
  • Mobile data only with active data subscription.
  • Standard rate of ₱5 per 15 minutes once allocated data is consumed.
₱5 per 15 minutes

With regard to prepaid offerings, both networks have almost identical services. But they differ in terms of the rates of calls to the same network and text roaming. [3] But if you focus on everyday use, you’ll notice that Smart fares better, particularly in the area of same-network calls.

Winner: Smart

Call and Text Promos

PriceSmart All Out Surf PromosGlobe GoUNLI Promos
₱20
  • Validity: 1 day
  • 20 mins. calls to Smart, Sun, TNT
  • Unlitext to all networks
  • 150MB data + 100MB daily for FB
  • Validity: 1 day
  • Unlicall to all networks
  • Unlitext to all networks
  • 50MB of mobile internet
₱30
  • Validity: 2 days
  • 30 mins. calls to Smart, Sun, TNT
  • Unlitext to all networks
  • 300MB data + 100MB daily for FB
  • Validity: 2 days
  • Unlicall to all networks
  • Unlitext to all networks
  • 100MB of mobile internet
₱50
  • Validity: 3 days
  • 50 mins. calls to Smart, Sun, TNT
  • Unlitext to all networks
  • 500MB data + 100MB daily for FB
  • Validity: 3 days
  • Unlicall to all networks
  • Unlitext to all networks
  • 500MB of mobile internet
₱95N/A
  • Validity: 7 days
  • Unlicall to all networks
  • Unlitext to all networks
  • 1GB of mobile internet
₱99
  • Validity: 7 days
  • 100 mins. calls to Smart, Sun, TNT
  • Unlitext to all networks
  • 1GB data + 100MB daily for FB
N/A
₱180N/A
  • Validity: 15 days
  • Unlicall to all networks
  • Unlitext to all networks
  • 2GB of mobile internet
₱350N/A
  • Validity: 30 days
  • Unlicall to all networks
  • Unlitext to all networks
  • 3GB of mobile internet

In this area, Globe Telecom clearly has a competitive edge over Smart. This is because all GoUNLI promos have unlimited texts and calls to other networks (yes, to all networks).

On top of that, their promos come with data. Some GoUNLI promos are even valid for 15 and 30 days. These promos are ideal for those who are looking to maximize their peso.

Smart All Out Surf promos, on the other hand, are valid for only seven days tops. While Smart promos have unlimited texts to all networks, you only get a specific number of minutes for calls within the same network.

Winner: Globe

Surf-Only Promos

PriceSmart GIGA VIDEO / GIGA VIDEO + PromosGlobe GoSURF Promos
₱15N/A
  • Validity: 2 days
  • 100MB data + 30MB for IG
₱50
  • Validity: 3 days
  • 1GB data + 1GB daily for video streaming
  • Unlitext to all networks
  • Validity: 3 days
  • 2GB data
  • 1GB daily for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
  • 1GB GoWiFi access
  • Unlitext to all networks
₱75
  • Validity: 3 days
  • 1GB data + 1GB daily for video streaming
  • Unlitext to all networks
  • Unlicall to all networks
N/A
₱99
  • Validity: 7 days
  • 2GB data + 1GB daily for video streaming
N/A
₱199
  • Validity: 7 days
  • 6GB data + 3GB daily for video streaming
    N/A
    ₱249
    • Validity: 7 days
    • 6GB data + 3GB daily for video streaming
    • Unlitext to all networks
    • Unlicall to all networks
    N/A
    ₱299
    • Validity: 30 days
    • 6GB data + 1GB daily for video streaming
    • Validity: 30 days
    • 2GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access
    ₱399
    • Validity: 30 days
    • 6GB data + 1GB daily for video streaming
    N/A
    ₱499
    • Validity: 30 days
    • 8GB data + 1GB daily for video streaming
    N/A
    ₱549
    • Validity: 30 days
    • 6GB data + 1GB daily for video streaming
    • Unlitext to all networks
    • Unlicall to all networks
    N/A
    ₱599
    • Validity: 30 days
    • 36GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Validity: 30 days
    • 5GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access
    ₱649
    • Validity: 30 days
    • 8GB data + 1GB daily for video streaming
    • Unlitext to all networks
    • Unlicall to all networks
    N/A
    ₱699
    • Validity: 30 days
    • 48GB data
    • Unlitext to all networks
    • Unlicall to all networks
    N/A
    ₱999N/A
    • Validity: 30 days
    • 10GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access
    ₱1,299N/A
    • Validity: 30 days
    • 15GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access
    ₱1,999N/A
    • Validity: 30 days
    • 30GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access
    ₱2,499N/A
    • Validity: 30 days
    • 50GB data
    • 10GB for your choice of GoWATCH&PLAY, GoSHARE&SHOP, GoLISTEN&TRAVEL or GoLEARN&WORK
    • 1GB GoWiFi access

    Globe’s promos for data start from ₱15 to ₱2,499 with validity reaching up to 30 days, depending on the promo. Subscribers won’t only enjoy the network’s main data service. They also receive additional data allocations for their choice of apps, such as YouTube, Netflix, and some mobile games. On top of these, subscribers can enjoy 1GB of GoWiFi, which they can access at malls, transport terminals, and airports.

    Smart GIGA promos, on the other hand, start from ₱50 to ₱699 with validity reaching up to 30 days, depending on the package. The data-only promos are a big advantage for people who always watch videos online. This is because a Smart GIGA Promo comes with a daily 1GB data allowance for video streaming, depending on the package you’ll avail.

    Winner: Globe

    Read more: 9 Apps That Can Help You Save Mobile Data

    Combo Promos

    Both Globe and Smart offer promos that combine call, text, and data.

    Globe’s GoSAKTO lets prepaid subscribers choose a promo that suits their needs and budget. GoSAKTO promos start from ₱70 to ₱140 and are all valid for seven days. These are inclusive of data, unlimited texts to all networks, and unlimited calls to Globe and TM (for GoSAKTO120 and GoSAKTO140 only). To avail of the promo, subscribers just have to access the *143# menu or text the chosen promo code to 8080.

    Meanwhile, Smartload promos range from ₱50 to ₱649. These suit different types of mobile data users. For video streaming enthusiasts, Giga Video promos include 1GB daily for YouTube, iflix, iWant TV, NBA League Pass, or Cignal Play.

    Unlimited calls and texts can also be bundled with data that's allocated for the following apps: Instagram, Facebook, TikTok, Twitter, Kumu, Grab, Lazada, Shopee, Viber, Microsoft Teams, and G Suite, among others.

    Winner: Tie

    As far as Globe vs. Smart combo promos are concerned, both networks offer packages that suit different types of prepaid subscribers. Globe’s GoSAKTO promos cater more to budget-conscious consumers, while Smart’s Giga promos appeal more to heavy users of video streaming, gaming, or social media apps.

    Read more: How to Find the Best Prepaid or Postpaid Plan for Your Smartphone

    Globe vs Smart Postpaid Plans

    globe vs smart - Postpaid Plans

    If you’re going to compare Globe vs Smart postpaid plans, you'll easily notice that they're neck and neck in this race. Both offer postpaid services that are SIM-only or can be bundled with a mobile device.

    Here’s a Globe vs Smart comparison review to help you choose the better postpaid service provider for you.

    SIM-Only Postpaid Plans

    Monthly FeeSmart SignatureGlobe GPlan
    ₱599
    • 5GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free Netflix
    • Six months of Apple Music
    SIM-Only with GCash
    • 2GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱4,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 10GB data
    • Free 3GB of GoWiFi
    ₱799N/A

    SIM-Only (with GCash)

    • 3GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱6,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 12GB data
    • Free 3GB of GoWiFi
    ₱999

    SIM-Only (With Additional Services)

    • 20GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free Netflix
    • Six months of Apple Music

    SIM-Only (All Data)

    • 20GB data
    • Six months of Apple Music

    SIM-Only (with GCash)

    • 5GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱8,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 20GB data
    • Free 3GB of GoWiFi
    ₱1,299N/A

    SIM-Only (with GCash)

    • 8GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱10,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 32GB data
    • Free 3GB of GoWiFi
    ₱1,499

    SIM-Only (With Additional Services)

    • 40GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free Netflix
    • Six months of Apple Music

    SIM-Only (All Data)

    • 40GB data
    • Six months of Apple Music

    SIM-Only (with GCash)

    • 10GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱13,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 40GB data
    • Free 3GB of GoWiFi
    ₱1,799N/A

    SIM-Only (with GCash)

    • 13GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱15,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 52GB data
    • Free 3GB of GoWiFi
    ₱1,999

    SIM-Only (With Additional Services)

    • 60GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free Netflix
    • Six months of Apple Music

    SIM-Only (All Data)

    • 60GB data
    • Six months of Apple Music

    SIM-Only (with GCash)

    • 15GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱17,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-only (All Data)

    • 60GB data
    • Free 3GB of GoWiFi
    ₱2,499
    • Unli data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free Netflix
    • Six months of Apple Music

    SIM-Only (with GCash)

    • 25GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • ₱22,000 GCash credits
    • Free 3GB of GoWiFi

    SIM-Only (All Data)

    • 80GB data
    • Free 3GB of GoWiFi
    ₱2,999
    • 120GB data
    • Six months of Apple Music
    N/A

    Evidently, Globe offers more SIM-only packages, starting from ₱599 to ₱2,499. Smart, meanwhile, has fewer offerings, starting from ₱599 to ₱2,999.

    Both networks now offer unli landline calls. But what will definitely appeal to many consumers is Globe’s free GCash credits, which can be used for subscribing to premium content or accessing Globe product boosters. Smart seemingly counters this with its free Netflix and Apple Music subscription, which suits users who have a big appetite for content, such as TV, movies, and music.

    Nevertheless, Globe takes the cake in this round with its value-added service that comes in the form of free 3GB of GoWiFi. You can access this in different Globe Telecom hotspots nationwide.

    Winner: Globe

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    Postpaid Plans with Device

    Monthly FeeSmart SignatureGlobe GPlan
    ₱599
    • 2.5GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • 25 mins calls to PLDT
    • Six months of Apple Music
    • 2GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱799N/A
    • 3GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱999
    • 5GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • 50 mins calls to PLDT
    • Six months of Apple Music
    • 5GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱1,299N/A
    • 8GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱1,499
    • 10GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • 100 mins calls to PLDT
    • Six months of Apple Music
    • 10 GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱1,799N/A
    • 13GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱1,999
    • 15GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • 150 mins calls to PLDT
    • Six months of Apple Music
    • 15GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱2,499N/A
    • 25GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • Unli landline calls
    • Free 3GB of GoWiFi
    ₱2,999
    • 30GB data
    • Unlitext to all networks
    • Unlicall to all networks
    • 300 mins calls to PLDT
    • Six months of Apple Music
    N/A

    When it comes to Globe vs Smart postpaid plans with a free mobile device, the two offer almost the same services except for a few key ones. Both networks offer landline calls. But Smart only has limited minutes while Globe offers unli landline calls even with its cheapest bundle. On top of that, all GPlans come with free 3GB of GoWiFi.

    If you’re leaning towards practicality, Globe is the clear-cut winner.

    Winner: Globe

    Read more: Documents to Secure When Applying for a Postpaid Plan

    Globe vs Smart: 5G Availability

    globe vs smart - 5G Availability

    More than the prepaid promos and postpaid plans, a good measure of a mobile network’s performance is its 5G signal availability.

    According to the April 2022 Mobile Network Experience Report by Opensignal,[4] Smart appears to have a more reliable 5G connection compared to Globe. The study found that Smart subscribers with a 5G device could connect to 5G signal 95.5% of the time, which is higher than Globe’s 92.0%.

    When it comes to 5G reach, Smart still fares better with 4.4 points on a 0-10. Globe, on the other hand, only has 3.5 points.

    Winner: Smart

    Globe vs Smart: Mobile Data Connection Speed

    globe vs smart - Mobile Data Connection Speed

    Internet connection speed is an all-important factor for smartphone users today. When you compare Globe vs Smart, this is where Smart outperforms Globe. Overall, Smart mobile subscribers enjoy faster connection speeds than Globe.

    The latest Opensignal report shows the difference between Globe vs Smart in five matrices: mobile video experience, download speed, upload speed, games experience, and voice app experience.

    Mobile Video Experience

    globe vs smart - Mobile Video Experience

    On a 100-point scale, Smart performs better with 39.5 points while Globe lands in second place with 30.8 points. This means that Filipinos have a better experience streaming videos with Smart. Smart’s 5G users experience the same quality of viewing experience.

    Download Speed

    globe vs smart - download speed

    Talking about download speeds, Smart is definitely winning the race. It boasts 19.7Mbps of download speed while Globe only has 11.9Mbps. Between them is DITO with a download speed of 14.8Mbps.

    Upload Speed

    globe vs smart - upload speed

    DITO leads the category with a slight advantage over Smart. But between Smart and Globe, Smart offers a better upload speed of 4.5Mbps compared to Globe’s 3.0Mbps.

    Games Experience

    globe vs smart - Games Experience

    Smart is the clear winner when it comes to games experience with 54 points on a 100-point scale. Globe lags behind with 37.7 points. Note that games experience is analyzed by Opensignal using the following parameters: latency, packet loss, and jitter. The games tested are among the most popular real-time multiplayer titles, such as Fortnite, Pro Evolution Soccer, and Arena of Valor.

    Voice App Experience

    globe vs smart - Voice App Experience

    In an age where voice messaging apps are a norm, it’s only apt to consider the consumer’s experience with regard to their mobile voice app’s connectivity to the web. Smart leads this race with a 73.7 points out of a 100-point scale. Globe, meanwhile, places last with 67.5 points. Note that Opensignal used apps, such as Facebook Messenger, Skype, and WhatsApp, as the basis for its findings.

    So, is Globe Faster than Smart?

    If you’re basing the answer on the data we’ve provided, then yes. Opensignal’s most recent report even showed that Smart has won all the categories, from video experience to voice app experience, both on regular and 5G network. It’s also interesting to see that DITO is trying to come between the two established players. It has even dominated one area, which is the upload speed, where it only has a slight advantage over Smart.

    Winner: Smart

    Read more: 5G Internet in the Philippines?

    Globe vs Smart Travel SIM

    globe vs smart - Travel SIM
    PriceSmart Tourism SIMGlobe Traveler SIM
    ₱300N/A
    • Validity: 7 days
    • 10GB of data
    • Unlitext to all networks
    • Unlicall to all networks
    • Free GInsure
    ₱349
    • Validity: 7 days
    • 4GB of open-access data
    • 1GB of data daily for social and chat apps
    • Unlitext to all networks
    • Unlicall to all networks
    • Unlicall to PLDT Landline
    N/A
    ₱500N/A
    • Validity: 15 days
    • 20GB of data
    • Unlitext to all networks
    • Unlicall to all networks
    • Free GInsure
    ₱699
    • Validity: 15 days
    • 8GB of open-access data
    • 1GB of data daily for social and chat apps
    • Unlitext to all networks
    • Unlicall to all networks
    • Unlicall to PLDT Landline

    N/A

    ₱999
    • Validity: 30 days
    • 12GB of open-access data
    • 1GB of data daily for social and chat apps
    • Unlitext to all networks
    • Unlicall to all networks
    • Unlicall to PLDT Landline
    N/A
    ₱1,000N/A
    • Validity: 30 days
    • 40GB of data
    • Unlitext to all networks
    • Unlicall to all networks
    • Free GInsure
    ₱1,499
    • Validity: 30 days
    • 24GB of open-access data
    • 1GB of data daily for social and chat apps
    • Unlitext to all networks
    • Unlicall to all networks
    • Unlicall to PLDT Landline
    N/A
    ₱1,999
    • Validity: 30 days
    • 36GB of open-access data
    • 1GB of data daily for social and chat apps
    • Unlitext to all networks
    • Unlicall to all networks
    • Unlicall to PLDT Landline
    N/A

    When it comes to Globe vs Smart traveler sim, it appears that the latter has more diverse offerings. And it’s noticeable that they’re packed with value-added services.

    The price of Smart Tourism SIM starts from ₱349 to ₱1,999. Each SIM is inclusive of open access data (4GB to 36GB), additional 1GB data for social and chat apps, and unlimited texts and calls to all networks. Tourists can even have unlimited calls to landline numbers as long as they’re PLDT. The services are valid up to 30 days, depending on the plan that you avail of.

    On the other hand, Globe Telecom has only three Traveler SIM packages. They all include data and unlimited calls and texts. But what may appeal to travelers is the free insurance through GInsure.

    Winner: Smart

    If you’re a balikbayan or a foreigner who's just planning to stay in the country for a week or more, Smart makes a better choice since it’s packed with data and practical features, such as unlimited texts and unlimited calls to all networks. Such services are necessary for reconnecting with your families and friends.

    Globe vs Smart: Final Thoughts

    In this Globe vs Smart comparison review, you might have noticed that each network has its own strengths. With its wide range of offerings and data packages, Globe has clearly dominated the prepaid promos and postpaid plans. On the other hand, when it comes to data speed and reliability, Smart is at the top of its game.

    However, after tallying the scores, Smart emerged as the victor of this edition of Battle of the Brands. Nevertheless, the dynamics between the two networks will change eventually since DITO has already entered the game.

    So, are you going to stay with your network or make the switch? Remember that everything will depend on your budget, needs, and mobile usage (i.e., the number of apps you use and how often you use data). You must also consider the network provider of the people you frequently communicate with.

    But if you want to test things yourself, why not use both networks? After all, most phones can carry two SIM cards.

    Sources:

     

    Venus leads the blog content strategy and optimization at Moneymax as the Head of Editorial Content. She has 15+ years of experience in content marketing, corporate communications, and public relations. Venus graduated cum laude with a Journalism degree from the University of the Philippines Diliman. Before joining Moneymax, Venus had written informative guides and articles, specializing in personal finance and digital marketing. She also invests in stocks, mutual funds, VUL, and Pag-IBIG MP2. A hardcore Hallyu Tita, she enjoys bingeing K-dramas on Netflix while bonding with her rescued cats. Follow Venus on LinkedIn.